In the watch industry, brands take up most of the recognition. This is especially true for luxury watch brands, some of which started as trends and became the standard. Fortunately, it brought friendly competition. Through the years, many luxury brands have wanted to redefine their presence to bring more interested customers. Here’s a comparison: Grand Seiko vs Omega.
While both brands have unique approaches to luxury, one is a cut above the others. This all depends on the wearer on what product to get. Interestingly, their impact on the watch industry shows in their succeeding models. Here’s a close look at these two luxury brands.
Omega
Omega watches are a Swiss luxury brand. It was founded in 1848 by Louis Brandt in La Chaux de Fonds, Switzerland. Their first models did not include the name Omega until 1903.
The distinguishing feature of Omega watches is their chronometers. Notably, all products go through the Swiss COSC to certify their accuracy and authenticity. Some models even had additional testing before they became available in the marketing. Due to this, some watch collections have a starting price of $5,000.
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Through the years, the brand has had the chance to be part of historical events—one of which is humanity’s first landing on the moon. Astronaut Buzz Aldrin wore the very first “Moon” Omega watch. Since then, succeeding timepieces have been marketed under the Speedmaster name.
While Omega contributed to major events, its price rarely changed throughout the years. They stayed true to their roots and now become a status symbol. If you own an Omega watch, it means that you can afford genuine luxury. But to some people, the price is why they do not buy them. Other luxury watches have better prices, and their features are almost identical to any timepiece.
Grand Seiko
Grand Seiko Watches are the luxury line of timepieces from the Japanese maker Seiko. Compared to Omega, Seiko started in 1881 by Kintaro Hattori. Grand Seiko was only conceived in 1960. While they began making watches later, its approach got its appeal from the everyday person. Sometimes, people may not think of Seiko as a luxury brand. However, they have an edge in their timepieces.
Grand Seiko introduced a semiconductor practice that paved the way for mechanical and electronic movement. They are also the brand that first introduced a hand-assembled quartz movement. In short, their luxury is based on handmade craftsmanship that has been perfected.
Also read: Grand Seiko Spring Drive: A Brief History
In addition, as Grand Seiko is a luxury product, their prices are more affordable. Their newer models are also competitively priced, making it an ideal gift. Since they have the trust of the everyday person, anyone can wear luxury. They bridge the social class gap and bring harmony to their customers. In short, Grand Seiko brings everyone together.
Also read: 4 Iconic Seiko Watches
Wrapping Up
Grand Seiko and Omega have their unique approaches to luxury. They contributed to people’s lives, and it has become a lifestyle. Depending on your preferences, you can get Grand Seiko for its price or Omega for its status. At the end of the day, you define what is your view on luxury.
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